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Asia-Pacific Mobile Analytics Market

  • Report Code: MO 1000
  • Publish Date: Upcoming
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The Asia-Pacific mobile analytics market is expected to grow from $0.15 billion in 2014 to $1.20 billion by 2019 at an estimated CAGR of 50.77% for the given period.


There is a growing demand for mobile analytics services in the APAC region due to the rise of smartphonatics. Apart from this, customers use mobile analytics for basic analysis of mobile data traffic. The drivers of the mobile analytics market include increasing demand for mobile security solutions, cloud service revenue, and the smartphone and tablet revolution.


The report on the Asia-Pacific mobile analytics market provides a competitive benchmarking of leading players in the industry such as SAS, IBM, SAP, Microsoft, Google, Oracle, and others in terms of their product offerings, key strategies, and operational parameters. The report provides global market trends, overall adoption scenarios, competitive landscape, and key drivers, restraints, and opportunities in this market. It aims to estimate the current size and the future growth potential of this market across the different applications, verticals, and regions.


Report Options


The report has been segmented as follows:

  • By Tools: TestFlight, Google Analytics, Localytics Mobile Apps Analytics, Mixpanel, Mobile App Tracking, Ad4Perf, and Others
  • By Devices: Traditional Mobile Phones, Smartphones, and Tablets
  • By Platforms: iOS, Android, Windows Phone, Blackberry, Java ME, HTML5, and Others
  • By Verticals: BFSI, Healthcare, Government, Financials, Retail, Logistics, Manufacturing, and Others


Customization Options


With the MMM assessment, we will best meet your company’s specific customization requirements. The following customization options provide an insight into comprehensive industry standards and a deep-dive analysis:


Solutions Matrix

  • Comprehensive analysis and benchmarking of technologies and solutions in the mobile analytics market
  • Comprehensive analysis of tools and mobile apps in the market


Competitive Benchmarking

  • Value-chain evaluation using events, developments, and market data for vendors in the market ecosystem, across various industrial verticals, market segmentation and categorization
  • Identification of hidden opportunities by connecting related markets using cascaded value chain analysis; for instance, validation of the growth in mobile analytics market due to corresponding growth in the big data market


Vendor Landscaping

  • Vendor market watch and predictions, vendor market shares and offerings, categorization of adoption trends, and market dominance (leaders, challengers, followers, nichers)


R&D Watch

  • Market movement tracking in R&D space; for instance, algorithm optimization firms, statistical analysis firms, deep learning firms, academic institutions (tier-1 firms and major emphasis on tier-2/3 firms)


Client Tracker

  • Listing and analysis of deals, case studies, R&D investments, events, discussion forums, alliances and partners of tier-1 and tier-2/3 vendors for the last 3 years
  • Analysis of deals to develop mobile analytics platforms to redefine sales and increase efficiency


Vertical Analysis

  • Analysis of different industrial verticals by technologies and solutions
  • Industry Verticals: Defense, Healthcare, BFSI, Retail, Manufacturing, Education, Security, Logistics, IT and Telecom, and others


Market Data Tracker

  • Regional and country-specific market forecast and analysis
  • Identification of key end-user segments by country

1 Introduction
1.1 Objective of the study
1.2 Market Definitions
1.3 Market Segmentation & Aspects Covered
1.4 Research Methodology
1.4.1 Assumptions (Market Size, Forecast, etc)

2 Executive Summary


3 Market Overview

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Asia-Pacific Mobile Analytics Market

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